Join us for a live session with Chris Schremp, Managing Director of YouTube Content Partnerships & Partner Development, who brings over a decade of experience working with many of the platform’s most successful creators and media partners.
In this conversation, Chris will share how brands can think about YouTube more like a product, using creator-style content, audience insight, and platform-native distribution to drive reach and real business results.
Join to hear lessons from inside the YouTube ecosystem, including the strategies creators use to build loyal audiences and how brands can apply them to drive distribution, build brand awareness, and deliver measurable outcomes across consideration, conversion, and retention.
This is a live Q&A, so you’ll have the opportunity to ask your questions and get direct insights from a YouTube partnerships and content expert.
Sign up to watch live or to get the replay sent to your inbox.
%201.svg){kind=logo}
%201.svg)
%201.svg){kind=icon}
Our speakers
Chris Schremp
Chris Schremp is a Managing Director at YouTube, leading the global Scaled Partnerships organization. With 25+ years of experience, he oversees partner acquisition, management, and growth, driving content, product activation, and monetization across YouTube’s ecosystem. Previously, he was Vice President of Global Business and Sales Operations at Avid Technology and held leadership roles at Parametric Technology Corporation (PTC), along with an executive role in a FinTech startup through acquisition. Chris is a recognized leader in the creator economy, scaling high-growth businesses, and building high-performing teams, with experience managing multi-billion-dollar operations and large-scale investment programs. He holds a B.Sc. in Mechanical Engineering from Brown University, where he also played varsity ice hockey. Based in Palo Alto, he enjoys music, drumming, and traveling with his family.
Erika Varangouli
Erika Varangouli is responsible for Organic and AI Search at Riverside. Before Riverside, she led organic and brand teams at Semrush. She has worked with companies like Capterra, Symantec, Travelex, Asics, HSBC and more. She is a guest conference speaker, webinar host, and awards judge.
.svg)
How Brands Win on YouTube with Creators
Join us for a live session with Chris Schremp, Managing Director of YouTube Content Partnerships & Partner Development, who brings over a decade of experience working with many of the platform’s most successful creators and media partners.
In this conversation, Chris will share how brands can think about YouTube more like a product, using creator-style content, audience insight, and platform-native distribution to drive reach and real business results.
Join to hear lessons from inside the YouTube ecosystem, including the strategies creators use to build loyal audiences and how brands can apply them to drive distribution, build brand awareness, and deliver measurable outcomes across consideration, conversion, and retention.
This is a live Q&A, so you’ll have the opportunity to ask your questions and get direct insights from a YouTube partnerships and content expert.
Sign up to watch live or to get the replay sent to your inbox.
Join us for an exclusive session with Chris Schremp, Managing Director of YouTube Content Partnerships & Partner Development.
Our speakers
Chris Schremp
Chris Schremp is a Managing Director at YouTube, leading the global Scaled Partnerships organization. With 25+ years of experience, he oversees partner acquisition, management, and growth, driving content, product activation, and monetization across YouTube’s ecosystem. Previously, he was Vice President of Global Business and Sales Operations at Avid Technology and held leadership roles at Parametric Technology Corporation (PTC), along with an executive role in a FinTech startup through acquisition. Chris is a recognized leader in the creator economy, scaling high-growth businesses, and building high-performing teams, with experience managing multi-billion-dollar operations and large-scale investment programs. He holds a B.Sc. in Mechanical Engineering from Brown University, where he also played varsity ice hockey. Based in Palo Alto, he enjoys music, drumming, and traveling with his family.
Erika Varangouli
Erika Varangouli is responsible for Organic and AI Search at Riverside. Before Riverside, she led organic and brand teams at Semrush. She has worked with companies like Capterra, Symantec, Travelex, Asics, HSBC and more. She is a guest conference speaker, webinar host, and awards judge.
More webinars
.png)
.webp)
.png)
.png)
Features
